Re: Eft
Poindexter,
Keep all of your current clients at the same price and start changing the price structure today. Everyone signing up from today on pays new prices. The new customer does not know what the old prices are so keep that to yourself and just change.
Let the current members know ONLY IF THEY WANT TO CANCEL. Let them know that they will have to come in at the new rate if they cancel. Tell them to just put thier membership on freeze until they are ready to tan again.
OR you could raise the initiation fee to $99 to make up for the shortfall in income.
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