TanToday - Helping Salon Owners, One At A Time, Since 2000! - View Single Post - When Opening a New Salon Or Buying An Existing Salon

Stephen Underhill · 17th November 2007, 12:11 PM

In order to build a client base fast always offer Tan For a Week FREE, new tanners only or tan for less than $5 a week. See store for details.
This will bring all tanners to your salon. What happens after they get there is up to you. Always get email addresses and explain that you send special offers and coupons to your clients by email.

This is just one of many ways to reach and build a client base. There are three different marketing seasons. The right offer at the right time of year is important. This just brings the tanner in. To maximize income potential and build strong relationships with your tanners is important. If your salon is not packaged properly and your staff not properly trained the sales and tanner retention will be weak. Strong numbers do not happen by accident.

17th November 2007, 12:11 PM	#12 (permalink)
Stephen Underhill Veteran Join Date: May 2005 Location: Frisco, TX Posts: 383	Re: When Opening a New Salon Or Buying An Existing Salon In order to build a client base fast always offer Tan For a Week FREE, new tanners only or tan for less than $5 a week. See store for details. This will bring all tanners to your salon. What happens after they get there is up to you. Always get email addresses and explain that you send special offers and coupons to your clients by email. This is just one of many ways to reach and build a client base. There are three different marketing seasons. The right offer at the right time of year is important. This just brings the tanner in. To maximize income potential and build strong relationships with your tanners is important. If your salon is not packaged properly and your staff not properly trained the sales and tanner retention will be weak. Strong numbers do not happen by accident.