Quote:
| Your regulars will eat up a discount from you on special orders after they research what they want online. Offer to beat that price they see. You know you will still make $. |
I would never discount. Think Added value you still walk away with the same amount of money instead of taking less $$
Last year, a friend salon came to visit me, we were talking sales. He was floored to hear I did a $30,000 month that month, he had never ever even seen a month that high. The next month I did a $40,000 month. He has been in business 4 years longer than me. Whats the difference? When he runs specials, he runs discounts on packages and lotions, When I run specials, I never discount, I think added value.