Not your Normal ad

[Christine]

Hair removal for "rugged ladies"

If you have "rugged ladies" in your local area, place ad that really speaks to their pain! Whether you offer waxing, laser or electrolysis, this type of edgy and irreverent marketing would definitely create some memories and buzz.
(Place a picture of a woman with high volume hair on her face....)

Any woman who is worried about facial hair is going to pay far more attention to the visual in the above ad as compared to the traditional "pretty face" imagery in spa or salon ads.

For example..... compare it to a picture of perfectly smooth beautiful face and the emotional effect is so very different....

While a smooth, hairless face is the desired result...and results are good... your marketing needs to connect to your client as they are today.....
Your marketing needs to communicate that you understand their concerns.... their issues....and their worries....
And then, you will solve them!

Heather Gallougs is very helpful in marketing in a wild way.. She doesn't do her marketing the "normal way".. All her ads are eye catching, a little off beat....but..... she does have the talent to bring in the clients.....
Sure you spend a little more with some one like Heather...but you'll find that this type of advertising works...

Creative? Try some of this type of advertising yourself.. See if it doesn't bring in a new group of new guests for you..