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News About Tanning Learn what salon owners and the press are saying about the indoor tanning industry.

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Old 29th April 2008, 01:02 AM   #1 (permalink)
Checks and Balances
 
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Default Yahoo Search Term: Tanning

Why, with all the money the large manufacturers have, are not more then one of them listed in the Top 10 Yahoo searches for the keyword tanning?

Instead, you have 5 anti-tanning sites, 2 diversion sites and 2 online encyclopedia.

KUDOS TO MYSTIC TAN for being listed at #10.
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Old 29th April 2008, 01:23 AM   #2 (permalink)
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Default Re: Yahoo Search Term: Tanning

Quote:
Originally Posted by Alan @ TanToday View Post
Why, with all the money the large manufacturers have, are not more then one of them listed in the Top 10 Yahoo searches for the keyword tanning?

Instead, you have 5 anti-tanning sites, 2 diversion sites and 2 online encyclopedia.

KUDOS TO MYSTIC TAN for being listed at #10.
Yeah, and that's not even real tanning.

Ban that sticky, nasty crap.®

Cooperation in this industry is like herding cats. Nothing is ever going to change.

Not one Berman ad either. So much for that flash in the pan.
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Old 29th April 2008, 01:25 AM   #3 (permalink)
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Default Re: Yahoo Search Term: Tanning

Top 10 for Google, search term: tanning

1. Tanning
2. Tanning Truth
3. Tanning - Wikipedia, the free encyclopedia
4. Sun tanning - Wikipedia, the free encyclopedia
5. Tanning Lotion Lotions, Tanning Bed Beds, Tanning Salon Salons.
6. This Information Has Been Relocated
7. US FDA/CDRH: Tanning - Home
8. The Skin Cancer Foundation - The Case Against Indoor Tanning
9. Tanning
10. Tanning Beds by Wolff - Home or Salon Tanning Beds
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Old 29th April 2008, 01:42 PM   #4 (permalink)
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Default Re: Yahoo Search Term: Indoor Tanning

It has taken us some time and special "creative" marketing to get and keep TanningFacts.com in the top 5 “non-paid” slots for Indoor Tanning… but the negative groups are always on our heels!

Google Search For "Indoor Tanning"

1. Tanning Facts
Indoor Tanning Facts

2. The Skin Cancer Foundation
The Skin Cancer Foundation

3. Indoor Tanning Association
Indoor Tanning Association

4. Smart Tan
www.smarttan.com

5. Indoor And Outdoor Tanning Tips
Indoor And Outdoor Tanning Tips

Yahoo Search For "Indoor Tanning"

1. Indoor Tanning
KidsHealth - the Web's most visited site about children's health

2. ConsumerReports.org - Indoor tanning
ConsumerReports.org - Find Product Reviews and Ratings from Consumer Reports

3. Tanning Facts
Indoor Tanning Facts

4. Indoor Tanning
Federal Trade Commission - Home

5. The Skin Cancer Foundation
The Skin Cancer Foundation
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Old 29th April 2008, 02:36 PM   #5 (permalink)
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Default Re: Yahoo Search Term: Tanning

You also should try Google News. You can customize it to find articles on particular subjects. LOOKING FIT shows up in 9 of the first 10 news posts if you type in indoor tanning. Be sure to search by date.
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Old 30th April 2008, 01:53 AM   #6 (permalink)
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Default Re: Yahoo Search Term: Tanning

Thats because you have had alot of announcements since you bought this site in Feb. LOL!

Back to topic - when will the big boys really stretch their online marketing budget and take over the category that is tanning?
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Old 1st May 2008, 12:49 PM   #7 (permalink)
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Default Re: Yahoo Search Term: Tanning

We get most of our leads from the internet. 95% of the people that want to purchase beds type in "Tanning beds" or "Tanning equipment" not just "tanning". I'm sure you know there are many different keywords that have to be taken into consideration when optimizing your website.
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Old 1st May 2008, 03:28 PM   #8 (permalink)
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Default Re: Yahoo Search Term: Tanning

Quote:
Originally Posted by Alan @ TanToday View Post
Thats because you have had alot of announcements since you bought this site in Feb. LOL!

Back to topic - when will the big boys really stretch their online marketing budget and take over the category that is tanning?
Either when Google begins behaving like a traditional outlet for advertisers and they can simply pay for their placement, or when they decide to try to understand the aggrivating world of search engine optimization and invest heavily in it.

The former will never happen, the latter often requires too much patience for most shareholders who themselves don't understand SEO at all.
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Old 1st May 2008, 04:34 PM   #9 (permalink)
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Default Re: Yahoo Search Term: Tanning

Try typing in "tanning chat rooms" in google and see what ya get...

Tan Today is on page 3.
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