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Salon Discussion This is where you want to ask the pros anything about tanning. Anything from bed mix , employees, product mix, Planning, pricing and promotions.

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Old 21st August 2008, 04:58 PM   #41 (permalink)
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Join Date: May 2008
Location: Florida
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Default Re: School started today...

My problem is both locations have their pros and both are going to be over $30 sq ft after cam. But 1 is more space than I need and the other has reniged (sp) on their offer of 600amps. They are less than 1/4 mile from each other. Demos are 1mile:3000, 3mile:30000, 5mile:63000. Only 1 other salon within the 3mile and its aging. We have already established our name as the premier salon in the county but the new place would be on the other side of the county. I'm rambling now.
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Old 21st August 2008, 08:52 PM   #42 (permalink)
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Join Date: Jul 2007
Location: Natomas, CA
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Default Re: School started today...

Hang in there ....your winter tanners will be finding you any day.
In our salon, we have a change in clientel at Labor Day. The winter & spring tanners return. Increased traffic and sales for Sept & Oct.

Be patient, but agressive with your marketing and referrals.
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Old 21st August 2008, 08:54 PM   #43 (permalink)
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Join Date: Jan 2005
Location: Ohio
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Default Re: School started today...

Like I said - they are "rules of thumb" -- individual situations can vary.

Sometimes people get stuck on a spot thinking "oh it must be good if.........is there". Sometimes yes, sometimes no.

You get a different clientele and salon by a college - then in a bedroom community. Different in a heavy retail - then in suburban retail (e.g. Grocery strip). Gyms can be a plus - or a minus if they put in their own beds. Being too CLOSE to a big draw can suck up all your parking. Too far and maybe you aren't seen.

For TI money (like amps, air, free rent) -- look at those as loans. Typically new strips GIVE you more - because they charge you more in rent. It is just a trade off. The free rent or 600A panel or whatever else has a "cost" - and they treat that like a loan and amortize it back into the price of your rent. So if they are "giving" you 50K extra in TI stuff -- they "get" 50K extra from you in what they are willling to negotiate in rent.

But that isn't necessarily bad. Just another source of "OPM" (other people's money). In fact, some tenants negotiate even HIGHER rents on purpose - to get more of their buildouts paid for.
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Old 21st August 2008, 08:59 PM   #44 (permalink)
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Join Date: Jan 2005
Location: Ohio
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Default Re: School started today...

P.s. for a 22' wide --- see if you can set up your rooms where rather than having the beds along the outside demising walls, you build a deeper room that is narrower - and have the bed on the "built" wall instead.

E.g. Each room is 9' deep with 4' hallways -- but maybe only 6-7' "long", enough to fit the bed and have room for door swing. I'm not explaining this well, but try drawing it out!
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Old 21st August 2008, 09:41 PM   #45 (permalink)
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Join Date: Mar 2008
Location: Georgia
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Default Re: School started today...

School starting back up has helped us. This was the first week of school and we've just about double either of the first two of the month.
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